{"componentChunkName":"component---src-components-work-cz-work-tsx","path":"/czbakers-work/direct-case-study","result":{"data":{"gravBakersCzWork":{"big_image":"direct.jpg","category":null,"category_name":null,"heading_one":"Pojišťovně Direct jsme pomohli zmapovat roli pojištění v budoucnosti.","heading_two":"Direct Case Study","logo_dark":"dummy.png","logo_light":"dummy.png","new_way":null,"new_way_title":"new way","one_way":null,"one_way_title":"old way","title":"Direct Case Study","video":"null","id":"grav__BakersCzWork__Direct Case Study"}},"pageContext":{"id":"grav__BakersCzWork__Direct Case Study","prev":{"heading_two":null,"heading_one":"How to make people think OF SERIOUS TOPICS?","big_image":"KOOP.jpg","category_name":null,"category":null,"logo_dark":"kooperativa.png","logo_light":"light_kooperativa.png","new_way":"How about using humor where you least expect it?","one_way":"Bet on fear.","title":"Kooperativa","video":"null","id":"grav__BakersCzWork__Kooperativa"},"next":{"heading_two":"DAS CASE STUDY","heading_one":"How do you explain and sell legal insurance to people who are afraid of lawyers and hate insurance companies? ","big_image":"DAS_picture-for-WORK-section.jpg","category_name":null,"category":null,"logo_dark":"DAS.png","logo_light":"DAS.png","new_way":"Or simply fight for their rights.","one_way":"Tell the consumers about unique benefits of your product.","title":"DAS","video":"https://youtu.be/y2Q2tjT8qh4","id":"grav__BakersCzWork__DAS"}}}}